Content Creator / Copywriter at iRecharge Tech-Innovations Limited

iRecharge Tech-Innovations Limited is seeking applications from suitably qualified individuals to fill the position of Content Creator / Copywriter

iRecharge Tech-Innovations is an internet powered distribution platform that enables users purchase virtual products and services such as airtime and mobile data, internet subscriptions, pay TV, and Bulk SMS

This solution which integrates seamlessly with all major Telecoms operators and service providers aims to provide value added services to consumers through as many access points as available.

Job Description

• The Content Creator is tasked with advancing marketing goals through clever and captivating promotional content.
• The ideal candidate is a pop culture junkie that can produce content that resonates. For this position, it’s essential to be up-to-date with new technologies and marketing trends.

Responsibilities

• Always be on the lookout for new, innovative ideas and new ways to communicate with our clients.
• Contribute to and motivate the team
• 1 to 5 years’ experience (It is more about what you have done and what you are capable of doing.)
• Fluent in the entire Adobe Suite and similar tools
• Knowledgeable of motion graphics-editing software
• Excellent problem-solving and communication abilities
• Style, grammar, and readability editing. (Editing is being done in order to position the content within our marketing strategy.)
• Article writing
• Creating marketing emails, advertisements, and advertorials
• Sending emails and other forms of correspondence to a group of people
• Constructing newsletters with headlines, content sections, advertisements, and calls to action
• Managing the distribution of newsletters and promotional emails
• Writing, producing, and editing audio-based projects (short-form content, trailers, promos, sales reels, radio advertisements, and other branded/promotional content).
• Serve as a brand ambassador, ensuring that all projects are consistent with our style and voice.
• Communicate progress to the Digital Team in a clear and concise manner.
• Combine eye-catching, first-rate creative with clear marketing messages and calls to action.
• Knowledge of how to create shareable content to a variety of media and platforms.
• Excellent verbal and written interpersonal communication skills.
• Strong conceptual and visual thinking skills.

Key Performance Measures

• Unique Page visits
• Time on Page
• Downloads
• Shares
• Comments/Interaction rate
• Cost Per Click
• Volume of Sign-ups
• Conversion rates
• Follows/Subscribers
• Growth rate
• Organic rankings
• Customer retention.

Minimum Qualification, Experience and Requirements

• Bachelor’s Degree in English, Marketing or additional field
• A portfolio of applicable outputs. (Video, text, etc)
• Experience, creating strong, engaging content
• An understanding of SEO best practices
• Demonstrated excellence in writing, proof reading, and editing
• The capacity to work independently and collaboratively
• The capacity to work efficiently without compromising quality or accuracy
• A firm grasp of digital video and social media platforms such as YouTube, Facebook, Twitter, TikTok, and Instagram.