Digital Marketing Executive at Workforce Group

Workforce Group is seeking applications from suitably qualified individuals to fill the position of Digital Marketing Executive

Description

 

Are you a Digital Marketing specialist? With strong competence in the following areas:

 

  • Email marketing strategy
  • social media management.
  • Indept knowledge of Target consumer insight
  • Search engine marketing (SEM)
  • Search engine optimization (SEO),
  • content writing and content development.

 

 

Requirements

 

  • Work experience in Digital Marketing, preferably within HR/Management consulting.
  • Experience running successful marketing campaigns with demonstrated proficiency in research, ideation, strategy & experience
    mapping, content production, ATL, BTL, OOH, PPC, Display, Social, Mobile, and Influencer Marketing. Solid knowledge of data, web analytics and Google Adwords.
  • Knowledge of Active Campaign CRM software.
  • BSc Marketing, Mass Communication or another relevant discipline.
  • Minimum of 2-4 years managerial experience in professional services marketing.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Experience in optimizing landing pages and user funnels and working knowledge of HTML, CSS, and JavaScript development and
    constraints

 

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